STRIVING TO CHALLENGE THE STATUS QUO & THE ESTABLISHED ORDER
- Master planning and concept advice
- Provide design standards and guidelines
- Space allocation and programming
- Re-branding facilitation
- Kitchen and bar design advice
- Design review services
- Property improvement program
- Finance and budgeting
- Construction and handover
- Attraction & retention of top performers
- Constant skill & ethos development
- Personalised quality experiences
- Chatrium policy & procedures (P&P)
- Quality assurance team
- Data driven
- Procurement, local economy support
- Think first, think earth
- Work with specialists / partners
- Chatrium application
- Property website with direct
- Chat function
- Booking engine
- Responsive mobile sites
- Loyalty program
- Over 100 sales channels
- Sales force automation
- Drive business through social media
- Customer relationship system
Succeeding through listening to our customers is the only way to move into the future and has the most significant impact in return on investment.
Our partner Review Pro supplies guest feedback collected from 200+ online travel agencies (OTAs) and review sites in more than 75 languages.
CHH CHATRIUM HOSPITALITY
compared to Asian standards.
NPS NET PROMOTER SCORE
a metric based on one simple question: “How likely are you to recommend this business to a friend or colleague?”
GRI GLOBAL CUSTOMER REVIEW INDEX
is an industry standard. Measurement of online reputation based on most recent reviews, and their possibility to positively influence the booking process online.
SA SEMANTIC ANALYSIS
provides a deeper understanding of what clients are saying about the hotel and helps to identify both areas of operational excellence and areas of improvement.
Succeeding through implementing the right strategies based on supply and demand in the market.
Competitive performance measured against the competitive set and the submarket.
Hotels under the CHH portfolio have an advantage over their competition due to a skilled sales force, long-standing relationships, preferred partnerships and market knowledge.
MPI Market Penetration Index (or Occupancy Index)
compares hotel occupancy against that of the competitive set.
ARI Average Rate Index
compares ADR performance against the competitive set.
RPI RevPar Index
measures how efficiently the hotel has balanced supply and demand.
FEEL THE REMARKABLE WITH EVERY EXPERIENCE YOU HAVE WITH CHATRIUM
A remarkable guest experience is the heart of our business. Chatrium was born from a passion to distinctively mark the next chapter in the Thai and international hospitality industry. Experience our crafted comfort culture, luxurious space and charismatic services, where you can feel the remarkable every stay.
Passionate guests who want quality of life and expect a flavour-filled destination experience that is curated for them.
Maitria is designed for the savvy independent traveller. We are the smart neighborhood brand with the in sync lifestyle attitude. True to our name, which in Sanskrit means “friendship, kindness and connection”, we’re your companion in living the local lifestyle. From smart living spaces to innovative facilities, our Maitria Hosts promise to get the essentials done right so you can travel the way you like.
Savvy travellers who are smart, active and looking for a lifestyle-matching experience.
They want comfort with the freedom to make their own choices and seek out new stories to share.